CNN tackles that funny orange thing
“You might have seen odd little orange “XML” rectangles on some sites. The URL when you click on the rectangle is the address of the news feed.” – CNN
Oh and later on they mutter “webblog” (seriously, with 2 b’s). At least they plug NetNewsWire.
Update: I should mention that there is not even a single RSS feed located over at CNN.com. To get one you have to go to the screen scraping site News Is Free (very handy site by the way).